The Sales Ninja - Jay Lee
How The Sales Ninja Podcast Booked 3 Months of Guests In Just 14 Days
Watch our client review video for a full breakdown of the exact process and strategy our team used to generate incredible results for this client.
Here's How We Did It
EARNINGS & INCOME DISLAIMER
All testimonials & case studies are from real clients. The results shown are averages and do not guarantee similar outcomes. Case studies show average results, not guarantees. Individual results may vary due to factors like effort, and market conditions.
The Sales Ninja - Jay Lee
How The Sales Ninja Podcast Booked 3 Months of Guests In Just 14 Days
Watch A Quick Demo
Watch our client review video for a full breakdown of the exact process and strategy our team used to generate incredible results for this client.
EARNINGS & INCOME DISLAIMER
All testimonials & case studies are from real clients. The results shown are averages and do not guarantee similar outcomes. Case studies show average results, not guarantees. Individual results may vary due to factors like effort, and market conditions.
Case Study: How Jay Lee Automated His Podcast Guest Booking & Filled 3 Months of Interviews in Just 14 Days...
Meet Jay - The Sales Ninja
Jay Lee is the host of The Sales Ninja Podcast, where he interviews 6 & 7-figure sales leaders to uncover and share their top strategies.
But behind the scenes, he was stuck in a manual outreach nightmare—constantly DMing potential guests, juggling scheduling, and chasing intake forms.
He needed a simple, scalable system to streamline guest booking.
And since he's a busy business owner, he didn't have time to do it on his own.
So, he did what all our clients do, and reached out to the team at Manic Marketing.
Meet Jay The Sales Ninja
Jay Lee is the host of The Sales Ninja Podcast,
where he interviews 6 & 7-figure sales leaders to uncover and share their top strategies.
But behind the scenes, he was stuck
in a manual outreach nightmare—constantly DMing potential guests, juggling scheduling, and chasing intake forms.
He needed a simple, scalable system to streamline guest booking.
And since he's a busy business owner, he didn't have time to do it on his own.
So, he did what all our clients do, and reached out to the team at Manic Marketing.
Our Approach
We usually refine what’s already working—but no one had a podcast guest invite funnel.
So we built one from scratch.
A simple 3-step system that attracts, qualifies, and books high-level sales leaders for The Sales Ninja Podcast:
🔹 Step 1: Opt-in Page → Clear messaging that pulls in 6 & 7-figure sales pros and filters out the rest.
🔹 Step 2: Scheduling → Instant calendar booking with automated reminders.
🔹 Step 3: Intake Form → Seamless data collection, so Jay has everything he needs before the interview.
And of course, we created this system to be fully automated - no more manual followups.
Our Approach
We usually refine what’s already working—but no one had a podcast guest invite funnel.
So we built one from scratch.
A simple 3-step system that attracts, qualifies, and books high-level sales leaders for The Sales Ninja Podcast:
🔹 Step 1: Opt-in Page → Clear messaging that pulls in 6 & 7-figure sales pros and filters out the rest.
🔹 Step 2: Scheduling → Instant calendar booking with automated reminders.
🔹 Step 3: Intake Form → Seamless data collection, so Jay has everything he needs before the interview.
And of course, we created this system to be fully automated - no more manual followups.
The Results
Once Jay got his hands on his new funnel, he decided to give it a test run by posting it to his personal social media.
Here were the results... 📈 27 unique clicks → 10 booked interviews...
That's a 31.25% conversion rate 🔥
Once we realized this funnel was the real deal, we decided to turn up the heat.
Our team built and launched a custom warm email campaign that drips out to Jay’s audience, booking new guests every day on autopilot.
And the results were CRAZY.
In just 14 days from going live with his funnel, Jay is completely booked out for the next 3 months. 💯
The Results
Once Jay got his hands on his new funnel, he decided to give it a test run by posting it to his personal social media.
Here were the results... 📈 27 unique clicks → 10 booked interviews...
That's a 31.25% conversion rate 🔥
Once we realized this funnel was the real deal, we decided to turn up the heat.
Our team built and launched a custom warm email campaign that drips out to Jay’s audience,
booking new guests every day on autopilot.
And the results were CRAZY.
In just 14 days from going live with his funnel, Jay is completely booked out for the next 3 months. 💯
The Takeaway
Manually booking podcast guests might work—but it’s slow, frustrating, and a complete time suck.
If you want to scale, you need a system that does the heavy lifting for you.
One that attracts the right guests, books them effortlessly, and keeps your schedule fully booked without lifting a finger.
BUT—if you set it up wrong, you’ll either get the wrong people applying or no one at all.
When you’re ready to automate, make sure your system filters for quality and removes all friction from the booking process.
PS… if you haven’t guessed already, that’s exactly what we do. 😉
The Takeaway
Manually booking podcast guests might work—but it’s slow, frustrating, and a complete time suck.
If you want to scale you need a system that does the heavy lifting for you.
One that attracts the right guests, books them effortlessly, and keeps your schedule fully booked without lifting a finger.
BUT—if you set it up wrong, you’ll either get the wrong people applying or no one at all.
When you’re ready to automate, make sure your system filters for quality and removes all friction from the booking process.
PS… if you haven’t guessed already, that’s exactly what we do. 😉
Want To Be Our Next Case Study?
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What Our Clients Are Saying...
Real Clients. Real Results.
Mitch A. Nelson
General Partner of Funding Impact
"Top Tier. Honestly - one of the most reputable and reliable marketing firms I've ever worked with.
I've worked with 5 different agencies before coming to Manic - and NONE of them cared about the success of my business as much as the Manic team does.
Highly recommend at least having a conversation with the team to see if they can help you as much as they've helped me."
Marcus Wendt
C.E.O of Awareness Business Group
"There are a TON of marketing agencies out there just trying to make a buck.
And to be honest - before I started working with Manic, I assumed they were just like all the others.
I was wrong.
The results they have produced for my company are nothing short of amazing.
I could not have asked for a better marketing firm."
Michael Irizarry
Founder of Gateway Capital Growth
"I wanted to start a new business - but knew NOTHING about marketing. All I knew is that if I was going to be success I needed a strong team to get me there.
Manic Marketing is that team.
Within just DAYS of running ads I was FLOODED with new clients.
The team there is sharp - and genuinely cares about the results they produce.
So thankful to have found them"
What our clients are saying...
Real Clients. Real Results.
Mitch A. Nelson
General Partner of Funding Impact
"Top Tier. Honestly - one of the most reputable and reliable marketing firms I've ever worked with.
I've worked with 5 different agencies before coming to Manic - and NONE of them cared about the success of my business as much as the Manic team does.
Highly recommend at least having a conversation with the team to see if they can help you as much as they've helped me."
Marcus Wendt
C.E.O of Awareness Business Group
"There are a TON of marketing agencies out there just trying to make a buck.
And to be honest - before I started working with Manic, I assumed they were just like all the others.
I was wrong.
The results they have produced for my company are nothing short of amazing.
I could not have asked for a better marketing firm."
Michael Irizarry
Founder of Gateway Capital Growth
"I wanted to start a new business - but knew NOTHING about marketing. All I knew is that if I was going to be success I needed a strong team to get me there.
Manic Marketing is that team.
Within just DAYS of running ads I was FLOODED with new clients.
The team there is sharp - and genuinely cares about the results they produce.
So thankful to have found them"
Want To Know More About What We Do?
It's really simple. We help our clients...
📣 Generate MORE Leads
📅 Book MORE Appointments
💰 Close MORE Deals
If you'd like to see how - watch our a quick demo and book a call with our team.
Watch A Quick Demo
Want To Know More About What We Do?
We help our clients...
📣 Generate MORE Leads
📅 Book MORE Appointments
💰 Close MORE Deals
If you'd like to see how - watch our a quick demo and book a call with our team. 👇
Watch A Quick Demo
Frequently Asked Questions...
What Services does Manic Marketing Offer?
Manic Marketing specializes in digital marketing services, including Brand Management, Email Marketing, Paid Digital Advertising, Content Creation, Consulting & Strategy, & AI Marketing Solutions
How can Manic Marketing help my Business Growth?
Our team of experts works closely with clients to develop customized marketing strategies tailored to their specific goals and target audience. By leveraging the latest tools and techniques, we can help your business increase brand visibility, drive website traffic, generate leads, and ultimately boost sales.
How Long does it take to see results from Manic Marketing's Services?
The timeline for seeing results can vary depending on various factors such as the competitiveness of your industry, the effectiveness of the marketing strategies implemented, and the consistency of efforts. However, many clients start to see improvements in their online presence and metrics within a few months of working with us.
What sets Manic Marketing apart from other marketing agencies?
At Manic Marketing, we pride ourselves on our personalized approach to client relationships. We prioritize clear communication, transparency, and delivering measurable results. Additionally, our team stays up-to-date on the latest trends and innovations in digital marketing to ensure our clients stay ahead of the curve.
How much does it cost to work with Manic Marketing?
Our pricing structure varies depending on the scope of services required, the complexity of the project, and the specific needs of each client. We offer flexible pricing options to accommodate businesses of all sizes and budgets. To receive a customized quote, please contact us directly to discuss your requirements.
Does Manic Marketing work with businesses in my industry?
We have experience working with clients across a wide range of industries, including but not limited to retail, e-commerce, hospitality, SAAS, professional services, and more. Whether you're a small local business or a large corporation, we have the expertise to help you achieve your marketing goals.
How can I get started with Manic Marketing?
To get started, simply reach out to our team via phone, email, or our website contact form. We'll schedule a consultation to discuss your business objectives, challenges, and how we can help you achieve success through strategic digital marketing initiatives.
See What's New With Manic...
Why Storm Season Marketing Fails For Most Roofers
Storm season should be a major opportunity for roofing companies.
But for most roofers, it turns into a mess of missed calls, weak follow-up, scattered leads, and jobs going to whoever responded first.
The problem is not always demand.
The problem is the system behind the demand.
Why Storm Season Feels So Chaotic
When a storm hits, homeowners start paying attention.
They notice missing shingles.
They see leaks.
They worry about damage.
They start asking neighbors who to call.
They search Google.
They scroll Facebook.
They fill out forms.
They request inspections.
That sounds great for roofers.
But here is where it breaks.
Everyone else is chasing those same homeowners too.
If your roofing company is slow, unclear, or disorganized, you lose the lead before you ever get a real shot.
Most Roofers Wait Too Long To Market
A lot of roofers treat storm season like a reaction.
Storm hits.
Ads go live.
Posts go up.
Phones start ringing.
The team scrambles.
That is already late.
The best roofing companies are not starting from zero when the storm hits.
They already have visibility.
They already have follow-up systems.
They already have a warm audience.
They already have a way to respond fast.
Storm season rewards preparation.
Not panic.
Where Storm Season Marketing Goes Wrong
1. The Message Sounds Like Every Other Roofer
After a storm, every roofing company starts saying the same thing.
“Free roof inspection.”
“Storm damage experts.”
“Call today.”
“Insurance claims help.”
None of that is wrong.
But it is not enough.
Homeowners are overwhelmed.
They need clarity.
They want to know what damage to look for.
What happens during an inspection.
How insurance claims work.
What makes your company trustworthy.
And why they should call you instead of the next roofer in their feed.
Generic messages get ignored.
Useful messages get attention.
2. Leads Do Not Get Contacted Fast Enough
Speed matters.
When a homeowner fills out a form after a storm, they are usually contacting more than one company.
If your team waits hours to respond, you are handing the job to someone else.
A slow callback can kill a good lead.
A fast response can win the conversation before competitors even show up.
That is why storm season follow-up needs to be immediate.
Not “when someone gets around to it.”
3. Follow-Up Falls Apart
Not every homeowner books on the first message.
Some need questions answered.
Some need to talk to a spouse.
Some want to understand insurance.
Some are comparing estimates.
Some simply forget.
Most roofers lose those leads because follow-up is not consistent.
One call.
One text.
Then nothing.
That is not a follow-up system.
That is a coin toss.
4. Leads Are Scattered Everywhere
Storm leads can come from Facebook, Google, referrals, website forms, DMs, phone calls, and past customers.
Without a clean system, those leads turn into chaos.
One is in a spreadsheet.
One is in someone’s phone.
One is buried in Messenger.
One is sitting in an email inbox.
One never got called back.
That is how revenue slips through the cracks.
The bigger the storm, the messier the lead flow gets.
What Roofers Should Do Instead
Storm season marketing needs to be built before the storm.
Your business should have content, ads, follow-up, and automation already working.
That means educating homeowners before they need you.
Building trust before they panic.
Capturing leads before competitors flood the market.
And responding fast when demand spikes.
The goal is simple.
Be the roofing company homeowners remember, trust, and hear from first.
How AI Helps Roofers During Storm Season
AI can help roofers manage the parts of storm season that usually break.
It can respond to new leads quickly.
Answer common questions.
Send inspection reminders.
Follow up with homeowners who have not booked.
Re-engage older leads.
Help organize conversations.
And keep prospects moving toward the next step.
That matters because storm season does not wait for your team to catch up.
AI helps keep the system moving even when the phones are busy.
Where Manic Marketing Fits In
At Manic Marketing, we help business owners use AI marketing tools to generate more leads, book more appointments, and close more sales.
For roofers, that means building smarter systems before demand spikes.
Our AI tools can help roofing companies stay visible, follow up faster, manage leads, and keep conversations moving across platforms.
No more relying only on random posts.
No more letting storm leads sit untouched.
No more losing jobs because the follow-up got buried.
The Bottom Line
Storm season marketing fails when roofers wait too long, sound like everyone else, respond too slowly, and rely on messy follow-up.
The demand is there.
The opportunity is there.
But the system has to be ready.
If you want help building an AI-powered marketing and follow-up system for your roofing company, book a complimentary strategy call with the Manic Marketing team here:
https://manicmarketing.com/strategy-session
When you book, you will also get access to a 100% free AI Content Marketing tool that connects to your business social media profiles and uses AI to create and auto-post content across up to 8 platforms.
We're on a mission to help good people build great companies! 🚀🚀
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